Judges
Ingo Wuggetzer
Vice President Cabin Innovation & Design - Airbus
Biography
Ingo is responsible for innovations and industrial design of future Airbus Cabins. In this role he established a customer centric approach delivering major innovations like the A350 cabin, spice galley, space flex lavatory design and the concept cabin vision 2050, resulting in a new Passenger Comfort & Service experience as well as Airline efficiency. After studying aeronautical engineering and business administration, Ingo Wuggetzer worked for a top international management consultancy. He then became the General Manager Cabin Development and Product Innovation for Lufthansa's in-flight-products. Furthermore, he held various roles within this airline, such as Leader of Aircraft Asset Management Group and Senior Manager in the Corporate Strategy Department, being responsible for fleet strategy decisions and business cycle management.
Design Excellence
Design is about making things better and consumers happier. ‘Desirability’ of product by creating a "wow" effect – love at first sight by inspiring people visually or with a unique twist which elevates the experience beyond the expected. ‘Practicality’ of products by simple design solutions for intuitive and universal usage as well as by seamless and relevant functionality to fulfil consumer needs. ‘Sustainability’ of products by efficient industrialization and maintainability combined with a responsible approach to material & resource usage to ensure a minimal environmental footprint over the entire product lifecycle.